📝 The Publish Press reports…
“Two Christmases” and “Dad’s New Roommate” are both selling for upwards of $125 on eBay right now…
They’re both cards from the satirical Divorced Dads card game made by comedy creator Graeme Barrett. The price on the secondary market is 5x the going rate of starter packs on the game’s website…
In 2023, Barrett started making short-form video sketches of collectible cards for divorced dads, like “drywall hole” and “gas station sunglasses.” The series went viral, and in 2024, Barrett turned the sketches into a playable game…
Revenue unclear, but apparently the business is profitable with zero ad spend 😎
Great example of finding and serving a niche.
In this case: divorced dads.
Other examples of people making and selling games to niche audiences 👇
Could you create some kind of card / board / printable game for your audience? 🤔
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