In this episode of The Ehmad Zubair Show, Mohad Ghani shares expert insights on starting a successful digital marketing agency in 2025. Learn about the booming digital marketing industry, the key steps to launching your agency, and how to price your services effectively. Mohad also discusses performance marketing, the role of AI, business communication, and essential lessons he has learned as a founder. Whether you’re an aspiring entrepreneur or looking to scale your marketing business, this episode is packed with actionable advice!
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0:00 Highlights
1:38 Intro
2:25 Mohad Ghani’s Journey After Graduation
13:48 What Does a Digital Marketing Agency Do?
20:28 The Booming Industry of Digital Marketing
22:12 Understanding Performance Marketing
27:28 Steps to Take After Resigning to Start Your Own Agency
29:26 4 Key Factors to Consider Before Launching a Digital Marketing Agency
40:00 Roles and Responsibilities in Performance Marketing
43:24 Who Should Focus on Sales—The Founder or a Salesperson?
49:43 How to Price Your Digital Marketing Services
57:19 Choosing the Right Business Model for a Digital Marketing Agency
1:01:42 The Importance of Business Communication
1:09:35 Leveraging AI for Performance Marketing
1:16:47 Lessons Learned by Mohad Ghani as a Founder
1:19:38 Perspectives on Remote Work
1:23:38 Outro
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